In this edition of “Behind the Lens,” we take a look at a watch that you may not have heard about yet: the Inversion Principle tourbillon by Fonderie 47. There’s a story to be told about both the brand and this particular watch, and we will touch on it as we go.
Since 2011 Fonderie 47 has been performing a kind of humanitarian alchemy, turning confiscated AK-47s from Eastern Congo into high-end jewelry...
Watches That Stand the Test of Time
This Jewelry Brand Has Destroyed 40,000 Illegal Weapons Through Its Charitable Giving
This $195,000 Watch is Made of AK47s
Turning Weapons Into High-End Watches
Introducing the Fonderie 47 Inversion Principle Tourbillon, Destroying 1,000 Assault Rifles At A Time
Fonderie 47 Inversion Principle turns weapons into watches
Fonderie 47 Inversion Principle Tourbillon Watch in Red Gold
Sometimes life presents you with unexpected opportunities, ones which must be taken full advantage of. Last month at Baselworld I found myself on the receiving end of one of these such opportunities when I had the chance to have a quick chat with Fonderie 47 co-founder Peter Thum. Of course the real prize was getting a closer look at the prototype Inversion Principle timepiece strapped to his wrist, a rare treat indeed!View Article
How one American brand is transforming AK-47s into something far more useful than weapons.View Article
Chances are you’ve never heard of Fonderie 47, which is a real shame because this small company has a big vision to bring about positive change in the world, but they need your help to do it. Founded in 2009 by Peter Thum the goal of this small enterprise is to reduce the number of destabilizing assault weapons in Africa, specifically the notorious AK 47. The solution they have come up with is a rather unusual one but as luxury watch lovers I think you’re really going to like it.View Article